For a long time, brands have been trying to get a consumer to buy something. We feel it’s better to inspire people to believe in something.

MONK is a brand strategy, design & experience firm, entrusted with delivering tactical & strategic marketing initiatives for some of the biggest brands and most influential organisations in the world.

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What can brands learn from the recent General Election?

Right, the General Election is over and no matter who you voted…

The brand strategy for 2017 you can believe in

Why Brand Tribalism has been replaced by Brand Believers.The…

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