MONK wins Brainwave Drinks creative pitch

MONK has picked up the creative account for the UK business of the world’s first Braintenance drink, specifically developed to help retain, sustain, maintain and entertain your brain, following a competitive pitch. The brief is MONK’s first from Brainwave Drinks.

Brainwave products have already been available in the UK in the form of high end gyms, universities and select distribution partners since 2014.