“If 85% of prisoners re-offend within 6 months, then it’s not much of a deterrent is it? Our job was to spark the debate.”
LexisNexis were concerned with how the penal system deals with women prisoners and they wanted this to become a topic of debate amongst senior political and legal figures.
Our work began with filming six female ex-prisoners to capture their honest appraisal of life both inside prison and on release. The stories were, as you might expect, shocking and explicit, but what was most telling was the constant lack of support and an implicit attitude that they were expected to become re-offenders.
This film was then supported by a series of ‘talking’ augmented reality posters which then played each prisoner’s film. We are proud to say this subject was debated by such luminaries as Jenny Earle, Director of the Prison Reform Trust’s Programme to Reduce Women’s Imprisonment, Laura Janes, Acting Legal Director for the Howard League for Penal Reform, Lord Ramsbotham GCB CBE, former HM Chief Inspector of Prisons for England and Wales, The Rt Hon Simon Hughes PC MP, Minister of State for Justice and Civil Liberties and The Rt Hon Lord Phillips of Worth Matravers KG, PC, former President of the Supreme Court of England and Wales.